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PSI TV Blog

REACHology® Updates: Strategies that increase your audience knowing, liking and trusting you.

REACHology® is a registered trademark of Dr. Trudy Beerman - the science and study of influential reach.

Not All Podcast or Interview Experiences Are the Same

By Dr. Trudy Beerman | November 04, 2025

When a publicist takes the time to send feedback after a client’s appearance, it speaks volumes. One PR Agent leaves feedback about her clie...

Why Appearing as a Guest on the PSI TV Show is a Game-changer for Experts (and how you can make it happen)

By Dr. Trudy Beerman | November 03, 2025

Discover how to be a guest on a TV show for experts. Dr. Trudy Beerman of PSI TV shares proven steps to get booked, shine on-air, and grow y...

3 Ways to Attract Followers Who Actually Buy From You

By Dr. Trudy Beerman | October 15, 2025

What if I told you there are three often-overlooked ways to attract more followers and the right ones? The ones who engage with your content...

9 Ways to Leverage Media for Influence

By Dr. Trudy Beerman | October 15, 2025

Master the art of leveraging media to build influence and authority in your industry....

Authority Isn't Claimed - It's Conferred

By Dr. Trudy Beerman | October 15, 2025

True authority comes from recognition by others, not self-proclamation....

Authors: Get More Readers with a PSI TV Appearance

By Dr. Trudy Beerman | October 15, 2025

Authors - Get in front of a brand-new audience that knows the Host and enjoy a transfer of trust, as you share about your book in an EDUtain...

Be a Guest on PSI TV | Expand Your Audience | Influence Media

By Dr. Trudy Beerman | October 15, 2025

Amplify your personal or brand visibility by appearing on PSI TV. Share your message with a new audience and gain exposure. Join us today....

Cable TV is DEAD! RIP. Hello O.T.T. Over the Top Television

By Dr. Trudy Beerman | October 15, 2025

Cable TV is dead. Big media still has it working via life support, but even they have moved to O.T.T....

Cracking the Influence Code: Social Media Metrics

By Dr. Trudy Beerman | October 15, 2025

Understanding the metrics that truly matter for building influence on social media....

Demand, Supply and the Perception of Value

By Dr. Trudy Beerman | October 15, 2025

Understanding how perceived value affects expert positioning....

Don't Just be a Playlist on a TV Network. Own Your Branded TV Channel

By Dr. Trudy Beerman | October 15, 2025

Why owning your own branded TV channel beats being part of someone else's network....

From Impostor to Influencer: The Journey to Authenticity

By Dr. Trudy Beerman | October 15, 2025

Overcome impostor syndrome and step into authentic influence....

From YouTube to TV (Apple , Roku, Amazon Fire, VIDAA TV)

By Dr. Trudy Beerman | October 15, 2025

If you have video content on YouTube, Vimeo or your website, you may already meet the minimum requirement for a TV channel on the platform o...

Good Content, Bad Audience? Go Audience Hunting

By Dr. Trudy Beerman | October 15, 2025

How to find the right audience for your content....

How Experts Can Build a Premium Personal Brand

By Dr. Trudy Beerman | October 15, 2025

Strategic guide for experts to create high-value personal brands....

Maximize Book Income - 7 Strategies | Influence Media PSI TV

By Dr. Trudy Beerman | October 15, 2025

Seven proven strategies for authors to maximize income from their books....

Meet Your Audience Where They Are. Digitally Omnipresent-ish

By Dr. Trudy Beerman | October 15, 2025

Strategies for being present across multiple digital platforms....

Personal Branding Hacks - Influence Media PSI TV

By Dr. Trudy Beerman | October 15, 2025

Quick personal branding strategies that deliver results....

Positive Results Reported After Being a Guest on PSI TV

By Dr. Trudy Beerman | October 15, 2025

Real results from PSI TV guest appearances....

"Did you realize we measure mass metrics in grams and measure influence in INSTA grams?"
— Dr. Trudy Beerman

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Authority isn't claimed—it's conferred. Let PSI TV help you build real influence.

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